Category Archives: Blog Post

Gadget Man – Episode 164 – Debunking the COVID-19 / 5G Conspiracy Theory

Yesterday myself and industry expert, Dario Talmesio, Principal Analyst & Practice Leader at Omdia spoke to James Hazell on BBC Radio Suffolk about the COVID-19 / 5G Conspiracy Theory.

You can listen to the stream above or read on to find out more.

5G has been under attack by conspiracy theorists for as long as it has existed. Every conceivable disease, illness or cancer has been blamed on the technology. It has been open-season for several years.

During this time, every single theory has been repeatedly debunked by teams of scientists and experts throughout the world, but still, it prevails.

Enter Coronavirus Disease 2019 (COVID-19), the highly infectious disease caused by Severe Acute Respiratory Syndrome Coronavirus 2 (SARS-CoV-2) first discovered in December 2019 Wuhan, China.

At the time of publication, COVID-19 has infected more than 1.36 million people in 184 countries. Sadly, resulting in the death of an excess of 76000 people. This virus has become a global killer on a scale not seen since the Spanish Flu Epidemic of 1918.

Dario Talmesio
Dario Talmesio Principal Analyst & Practice Leader
Country UK – Image Credit OMDIA

At a time when our highly advanced telecommunications networks are one of the saving graces of the crisis, the last thing we need to hear is that people are beginning to try and link COVID-19 to the building of the 5G network. Worse, there are now acts of vandalism being enacted upon the newly installed equipment, damaging expensive equipment and putting peoples lives at risk.

This damage and continued encouragement from high profile celebrities have resulted in the UK providers issuing a joint letter to customers asking for the damage to stop.

Frankly, I continue to be exasperated by the need for every single thing that happens on our planet to be blamed on technology, government or secret societies! The sooner we knuckle down and work together to defeat this appalling virus in every way we can, the better!

Stay at Home, Protect the NHS and Save Lives

Open Letter to Customers from EE, O2, 3 and Vodafone
Open Letter to Customers from EE, O2, 3 and Vodafone

Don’t forget to LIKE, SUBSCRIBE, SHARE and COMMENT.

See you next time, Stay Safe

Matt

The Gadget Man – Episode 162 – Working From Home During the Coronavirus / Covid-19 Crisis

Such are the strange times we live in, many of us now face working from home for the first time along with caring for our children.

I have worked from home extensively over the past 20 years and I thought I would try and share some tips on how I have been able to work effectively in a home environment.

This morning I spoke to James Hazell at BBC Radio Suffolk about the trials and tribulations about working from home. Listen in to the stream to hear what I had to say and especially the advice at the end.

Stay Safe and Healthy

If you have been given a laptop to use at home, then there is a danger that you may find yourself sitting in an armchair trying to work and you will soon find this isn’t going to work well.

  1. Set up a work environment in a spare room or even your bedroom where you can away from disturbances and distractions as best as possible.
  2. Find a comfortable chair and if possible sit near a window so you can get fresh air while you are working.
  3. Set up your computer, so that is a semi-permanent environment and will allow you to separate work from home and give you a place to ‘go to work’
  4. Get dressed, you don’t go to your place of work in your pyjamas, so again, getting dressed gets your prepared for work.
  5. Take plenty of breaks. If you have children at home, you will need to be able to give them attention. If you can set specific times during the day to stop work, get up and walk around and make yourself a drink.
  6. Try to begin and end your work-day as you would if you were going to your place of work. Let your employer know that these are your work times. Setting these boundaries will mean that you aren’t on-call 24/7.
  7. Most home-working requires an internet connection. Over the coming months, our communications links are going to be under a great deal of strain. The video streaming services are going to be used extensively and this will put a great deal of pressure on internet connection speeds. Home internet is very different to work internet due to what’s called ‘contention ratios’, so you should be prepared for slower than normal connection speeds.
  8. Ask your employer to provide you with a mobile device that can be used as a ‘tether’. This means that should traditional broadband experience issues, you can fall back onto connecting to the internet by connecting via a ‘personal mobile hotspot’.
  9. Make sure all of your internet-connected devices are up to date. This means ensuring anti-virus is updated where applicable and any operating systems updates on your computers, set-top boxes, TV’s, IpCams etc are updated
  10. Keep all of your battery-powered devices charged up, but don’t leave mobile phones plugged in all of the time as the batteries don’t work as effectively if they all continuously charged.
  11. Use a trusted VPN connection to secure your broadband connection further. I recommend Ivacy VPN. Using a VPN or Virtual Private Network secures your connection.

Finally, regardless of whether you are working at home or not, you WILL find the number of scam calls you receive will increase, mainly because you will find yourself at home so much more. NEVER give out any personal bank details over the phone including PIN numbers or passwords. Ignore all automated calls and just hang up. These people care little for the health or financial wellbeing of their victims. If in doubt, speak to a trusted friend or member of your family before taking any action that will cost you money.

Stay Well and see you soon!

Matt
www.thegadgetman.org.uk

Gadget Man – Episode 161 – Phantom Calls – Zombie Bots – Hair Straighteners – VAT Free eBooks

In this week’s Gadget Man, I talk to James Hazell about phantom phone calls when phones are set to silent, Zombie Bot Networks, Dyson Hair Straighteners and VAT is finally removed from eBooks!

You can listen to the stream (above) or play the video (below)

James Hazell: [00:00:00] It’s time. We looked at technology, several things to discuss, not least of which can scammers really make your phone ring when it’s set to silent cause mine just did that is find out more from the gadget guru Matt Porter of Matt thought a web designer. Hi Matt.

Matt Porter: [00:00:23] Hi,

James Hazell: [00:00:24] good to speak to you. As always, my friend.

Now I’ve just read this and I don’t know if it’s true or not, but my phone, Jeff definitely just rang in the middle of an interview and it is set to silent and this particular website says, Oh yes, banners can do that. They can make your phone ring even if it’s on silent. Is that true, Matt?

Matt Porter: [00:00:44] I’ve certainly heard of strange things occurring with phones and things like that.

there are. I think particular codes, which can override these kinds of silent system so that you are contacted if necessary, in an event of an emergency. What happens

James Hazell: [00:01:03] despite it said, yeah, emergency call. but it was just an ordinary number, some, you know, a one, three, three or something. So, you know,

Matt Porter: [00:01:12] interesting.

It’s,

James Hazell: [00:01:13] yeah.

Matt Porter: [00:01:14] It’s similar to the traffic. the traffic alert system on cars that even if you have them switched off, there are certain, instances where they will switch on even if you don’t want them to. So then you can, the idea of being, you can be alerted to something that’s very urgent.

James Hazell: [00:01:30] Well, I guess what we can learn from this is that if your phone rings.

And it’s set to silent and you don’t recognize the number. Then as every Bob possibility could be spat, but then if I go say that people won’t answer the emergency calls, so ignore that advice.

Matt Porter: [00:01:44] Well, this is the problem yet.

James Hazell: [00:01:46] Yeah. Okay. anyway, look, yesterday the budget and that map included a VAT scrap.

On eBooks and newspapers. It’s quite specific that,

Matt Porter: [00:02:00] yeah, this has been something that’s been going on for quite a while where, the, the, I mean there’s, it’s very contentious, the sale of eBooks and things like that, or eat publications. But the fact that we. don’t have to pay VAT. If we buy newspapers, books, journals, magazines, et cetera.

It’s VAT exempt, I believe, but eBooks and eat papers and all of those other things aren’t. This has been, now overturned or, or abolished so that from the 1st of December, we won’t have to pay VAT on our eBooks, magazines, et cetera, which is. A great thing. What it doesn’t cover, unfortunately, is audiobooks.

So you still pay VAT on audiobooks, the nib set. That was disappointing.

James Hazell: [00:02:40] Yeah. They, have, issued a statement to say that they find that very disappointing. Is this, do you think an oversight? Because I, I can’t imagine any politician is going to want to deliberately upset a group of people such as the IB.

Matt Porter: [00:02:55] It, it surely must be an oversight, I guess. and I, I, I listened to audio books all the time. I’m not disabled. However, I’m still having to pay a 20% premium on my audio book that I wouldn’t be if I bought the book from a store. So I think that maybe it needs to be looked at. we’ve got a bit of time before this comes into effect of the 1st of December, so hopefully it will be.

but yeah, I don’t see there’s any difference between, reading something online or reading in a book form. In fact, it’s probably. Less, environmentally damaging to read it online, hopefully.

James Hazell: [00:03:27] Yeah, absolutely. And that’s the basis behind this a VAT Carson environment thing, right? Yeah.

Matt Porter: [00:03:34] Hopefully. Yeah.

Gotcha. Alright.

James Hazell: [00:03:35] from

Matt Porter: [00:03:36] the bedroom

James Hazell: [00:03:37] to the bathroom and specifically hair straighteners and something new from Dyson.

Matt Porter: [00:03:43] Yes. Dyson, wanting to be the forefront of all things, domestic with their vacuum cleaners and all kinds of other things. Hand dryers, they’ve now, announced a cordless hair straightener, which apparently, requires less heat, so it’s less damaging on, on the person’s hair.

And it also. apparently the straighteners are 65 microns thick, which is the width of a human hair. And thus, can effectively, from what I understand, it almost straighten each individual follicule or each individual hair individually so you don’t have to keep going over and over and over and over the hair repeatedly and thus damaging it.

so it’s made from. Ah, goodness me. I did write it. And McEleney manganese, copper alloy. It’s slightly flexible as well, guys. Yeah,

James Hazell: [00:04:32] they, I had no idea how important has straighteners were until quite recently. Actually. I failed to

Matt Porter: [00:04:40] pack them

James Hazell: [00:04:41] and then I said, why or what do you need those for? Put them in the bag now won’t go anywhere without the hair.

Straighteners

Matt Porter: [00:04:48] wow. We live in a, we live in a world where looks and appearance are very important to people. And you know, some people, it helps them with their self confidence. So you can’t really argue against these things. If it makes people feel better, I’m sure they feel delighted to know that this is around 400 pounds less hair straightener but 400 pounds.

Yeah. But conveniently just to lessen that blow. It’s available apparently in dark nickel and fuchsia, or purple and black. So that should make people fill out all the holes. It better make one purchase

James Hazell: [00:05:20] a difference. Vic, would you spend 400 pounds on air? Straighteners.

Matt Porter: [00:05:24] Well, Joe.

James Hazell: [00:05:25] Oh my goodness. She’s thinking about an

Matt Porter: [00:05:28] eight.

James Hazell: [00:05:28] I do have a

Matt Porter: [00:05:30] inexpensive pair of straighteners

James Hazell: [00:05:31] and they’ve lasted me

Matt Porter: [00:05:32] years and they are brilliant.

James Hazell: [00:05:33] So I would consider that what? Consider yes hundred pounds on her splints.

Matt Porter: [00:05:39] Yes, but then I would on my own a flight if that much,

James Hazell: [00:05:42] here’s what’s going to be the problem though, Matt. People are going to be straightening their hair like on the bus and on the tube and things like that.

Only now if they are going to be cordless.

Matt Porter: [00:05:50] Maybe, who knows?

James Hazell: [00:05:52] if they do, I’ll start saving. I’ll start shaving. That’s what I’ll do.

Matt Porter: [00:05:55] Yeah. I may be going to have people having, instead of having the expensive headphones stolen on the tube, they’ll be having their hair straighteners stolen

James Hazell: [00:06:02] out. That’ll be the next crime wave.

Yeah,

Matt Porter: [00:06:04] that’s right. You will not, in no way, even in fact, because the  crime straight

James Hazell: [00:06:13] on a crime, which I’m finally in Microsoft have said they are part all they are responsible. for dismantling a large international network of zombie bots that were causing 9 million computers, problems accessing or facilitating crime.

And goodness knows what is this story man.

Matt Porter: [00:06:37] Yeah. This is a, this is something that’s been apparently eight years in the planning with 35 countries, partners in 35 countries around the world. Basically, there were these, automated systems. A botnet is an automated system that does generally unpleasant things.

In this case, it was finding and registering domain names automatically building websites and then uploading. Infected software onto those websites. The emails would then be sent out to people unsuspected saying, please connect to your X, Y, Zed, and reset your password. They would unwittingly click on those, which would send them to these.

Malicious websites, which would then do things such as steel, identity, gain, access to your bank accounts, and all of those kinds of unpleasant things as stinging passwords, sell you pharmaceuticals and all of that kind of unpleasant stuff. what Microsoft managed to do here was they used an algorithm, which I assume was some kind of artificial intelligence, which could.

In advance, predict the domain names that were going to be registered next and block them before in advance so that people actually couldn’t access them at all, which is really, really good use of technology where you’re blocking stuff before even becomes a problem. And apparently this has resulted in the dismantling of this, this zombie botnet.

So they’ve

James Hazell: [00:08:06] obviously had some success. I do worry though, and Microsoft, I’m by no means alone in this, but their product outlook will frequently put emails from my producer Vick into the spam folder. And you know, there’s, there is a, a balance to be drawn. If we’re too strict with all of this stuff, we end up missing stuff.

Matt Porter: [00:08:27] Yeah. Listen, I, I manage, email delivery for, for dozens and dozens and dozens of customers and many, many times I’m having to contact different providers and not pleading with them, but trying to sort of explain to them that this email shouldn’t be put into spam. That’s billions of emails are sent.

Spam emails are sent on a daily basis, and the fact that these systems are in place that can, you know, we would have, our mailbox is absolutely full with rubbish. Yeah. Well more rubbish to the normal. if the systems weren’t in place and he’s just, you know, you’re chasing your tail because you get these folks positives all the time.

And I get them, I get people, I’m fat. I had a company ring up and berating me saying, why did you delete our email when you asked? You told us we were interested, and I go look in my spam and it’s sitting in there.  absolutely. Yeah.

James Hazell: [00:09:21] That’s right. So

Matt Porter: [00:09:22] that is great news that they’re working against these things.

James Hazell: [00:09:24] The advice, never click on a link unless you are absolutely certain it is a genuinely, right.

Matt Porter: [00:09:30] Yeah. These malicious, you know, there’s popups that come up on websites, anything like that, saying, your computer’s infected, all of those things, please, please, please don’t ever click on any of those links. Don’t ring any of those numbers.

They are not there to help you. They’re there to steal your money and they don’t care a jot about what situation you might be in financially or in health. They just want your money. So don’t click on anything like that. Don’t ring any numbers. Just go to go to the, you know, go to your nearest supplier or something and speak to somebody you trust.

James Hazell: [00:10:02] Matt bought it of Matt bought at web design with the tech update for this week. Might have a great week. Thank you my friend.

Matt Porter: [00:10:08] You too. Thanks.

Gadget Man – Episode 159 – James Hazell Mix Tape Part 4 – Two Tribes – Frankie Goes To Hollywood

This morning was the final of my Mix Tape tracks played by James Hazell on BBC Radio Suffolk. I’ve attached the YouTube playlist yet again below which will play the interview followed by the track.

Two Tribes, by Frankie Goes To Hollywood, is a truly incredible track which absolutely blew the music scene away back in 1984 and launched the band into super-stardom.

“From the railway station in the distance came the sound of shunting trains, ringing and rumbling, softened almost into melody by the distance.” – H. G. Wells – War of the Worlds

 

Transcript of the interview is below.

James Hazell: The mixtape all this week has featured Matt Porter, our very own gadget guy from Matt Porter web design. We’ve been chewing the cud of technology all this week and the fascination with gadgetry and life in the future. Is there one thing, Matt, we talked yesterday about, uh, where the technology may have gone down the wrong route.

Is there one area where you think it might be behind and needs to pick up? The pace of it? Is there. A strand of life that technology

Matt Porter: has yet to improve. I’ve got very poor eye sight to where we’ll go out very thick glasses for years and I now wear contact lenses and therefore when I use things like a virtual reality headset, so when I play with them, unless I’ve got my contact lenses in, I can’t because I’ve got a pair of glasses that get away in all of this sort of stuff.

And it seems like a first world problem. I think that they’ve, there have just been developments made in. Putting displays on building displays into a contact lens, and when that finally becomes mainstream, that would just be amazing. I mean, I’ll wear contact lenses and have anyways on use to put in them in my yard.

James Hazell: It’s odd, isn’t it? Wearing glasses does seem very. Victorian almost way beyond that. We’re still doing it. That can be, I’m not, all right. You can have a call, Tina Mark three air filter over your face like they haven’t stopped. Yeah. Yeah. Apart from that,

Matt Porter: Yeah. I think that it’s, that would be super, but I think that you know, I absolutely love the fact that I could, um, uh, shut my eyes and watch your film.

James Hazell: Um, it feels like it’s a natural extension to the smartphone.

Matt Porter: I mean, I, I was, I had a, a virtual reality headset on. I can a head-up display. I had a hit. I actually had a headset on, um, a couple of years ago, and I was looking for stuff that supported it so you could turn your head around and it would. Turn your head around and it would, um, uh, move accordingly.

And, um, and I was watching these things and YouTube supports it. If you say you’ve got a headset on, it’ll show you stuff. So you can see it will move things around. And I remember sitting there and, um, suddenly. It was a, it was someone doing yoga and I didn’t know what could do with myself and where to put myself because suddenly I’m looking like real.

Yeah. I’m looking at this woman in some strange yoga position and I couldn’t cover my eyes because they were covered by this. Certainly. If it’s done well, you know, it’s fantastic. And yes, so contact lenses with built-in displays would be, that’s the future

James Hazell: Right there. Alright. We’ll wrap up with a set of questions, which we may have borrowed from a certain TV show.

We don’t need to go into that. So, Matt Porter, uh, your all-time favourite word.

Difficult. Yeah. We never tell guests about these questions.

Matt Porter: Um, sarcasm. Sarcasm.

James Hazell: Okay. Your least

Matt Porter: a favorite word or least favourite phrase is “This One”. Really? Yeah. Everybody seems to be putting pictures on social media and saying had a lovely afternoon. People

James Hazell: refer to

Matt Porter: people as this, this one. Yeah.

James Hazell: What would you say was your best

Matt Porter: quality?

I’m very caring. Very caring.

James Hazell: Good for you, and your worst quality.

Matt Porter: Um, I don’t pick up some social cues when it’s time to stop and go. Yeah. So from around someone’s house. Yeah. Don’t get that social cue that it’s now they’re standing there in their pyjamas, within the lights out,

James Hazell: and I’m still

Matt Porter: talking like that.

James Hazell: Uh, ‘Trek or ‘Wars. Careful how you answer.

Matt Porter: Well, isn’t it? Isn’t it? It’s so divisive because they are so entirely different.

James Hazell: They are entirely

Matt Porter: Different because in fairness, Trek is, is utopian.

James Hazell: Trek is a nice place.

Matt Porter: Yes, utopian, clean air, pleasant, a bit more space, that’s why Star Wars is all kind of dirty and used.

So it’s difficult to say, Oh, I’ll say Trek at the moment, because there’s a particular because a Picard’s just come on and it’s nice to see it back.

James Hazell:  You’re right. Yes.  A sound that you love?

Matt Porter: Trains Passing in the Night in the Distance! That’s a great noise! Oh my God!

James Hazell: Always loved the reference in Jeff Wayne’s War of the Worlds.

Uh, trains, uh, in the distance, softened almost into melody by the disc. that’s a lovely phrase.

Matt Porter: I used to hear the trains at night when I was young and I think I did actually look it up. And apparently it is a ‘thing’, most people find than the sound of trains passing in the night calm.

James Hazell: It is a thing. Yeah. Most surprising.

A sound or noise that you hate. That ‘dong’ that windows used to make when something went wrong.

Matt Porter: The Blue Screen of Death. Yeah.

James Hazell: Uh, and if heaven exists, what would you like to hear God say when you arrive at the pearly gates. Do we need a website?

Matt Porter: No, God. Oh no! That’d be the worst thing! I’m glad you are here. My computer’s got a problem. Yeah., I think, um, uh, you’ve done a great job.

James Hazell: You are a caring guy.

Matt Porter: Welcome and great. Yeah. Yeah. Brilliant. Yeah.

James Hazell: Matt Porter. Great to catch up. And you will know that, again, beyond the show with us talking technology as the weeks go by of Matt Porter Web Design, final song. is an app salute stonker, it’s Frankie Goes to Hollywood and Two Tribes, for what reason, Matt?

Matt Porter: Um, when Frankie Goes to Hollywood, appeared, it was in 1984, 83-84. That time was quite frightening for people. Eh, you know, we have scary now because we’ve, it’s all to do with the doomsday clock, and we’re closer than ever now.

But back then there was a real, uh, it seemed like it could happen. There were broken down relationships between the Soviet Union and the United States. Reagan had just come in and he was quite boisterous at the time. Um, and. It was a scary time. It really felt I think there were a few movies came out, threads the day after they all kind of nuclear war movies, which are quite frightening.

Threads were very, very scary because it was so much more real. Um, so there was this feeling of impending doom that we really didn’t have much time.  summed it up, some great lyrics in it. Um, and. I, it was a tough time around that time for me. You know, I’d have, we had a bereavement. My sister died a year or so before.

And, uh, it was pretty tough going and, and you kind of become involved listening to particular music and really, really enjoying it. So it was kind of a bit of escapism listening to this band. So. It was, and this track, you know, it was one of the first ones to be sort of heavily remixed and different versions.

James Hazell: 4 different mixes?

Matt Porter: Different 12” version, Annihilation, Carnage, Hibakusha and Cassette and things like that.

It was a fantastic, fantastic track. Nine weeks at number one, and I actually speak to, a couple of the members of the band as well now. Yeah. Um. Holly Johnson, not so much now. I used to have a bit of communication with him on Facebook. Brian Nash, the guitarist, he’s a real, real, real nice guy and had a few conversations with him as well.

James Hazell: Interesting. Mark O’Toole. He was another one was

Matt Porter: Mark O’Toole was the bass player. He lives in America. He’s kind of quite out of the public eye now. It doesn’t really have much to do with anything social media.

Paul Rutherford was the backing singer. He lives in New Zealand. Yes, Ped was the drummer who lives in London. I think I’m friends with him on Facebook, but he doesn’t say very much. His son’s quite an avid, surfer.

James Hazell: But back in the day, they all got together with the help of Trevor Horn of course.

Matt Porter: Trevor horn, who

James Hazell: did a remarkable job.

Matt Porter: I went to his house, actually. Yes. So to his house for a Christmas party, 27 years ago. Yeah. So, one of my friends, her uncle. Worked for Stiff Records, right. And stiff was bought by ZTT Records, which was owned by Trevor Horn and Jill Sinclair, they were invited to his Christmas party, which was a place called Hook End Manor in Oxfordshire, right, which was owned by Dave Gilmore, he had just bought it from Dave Gilmore.

James Hazell: You hang about with all the big guys don’t ya!

Matt Porter: They said, we know you’re a great fan. Will you drive us? My friends and her family said, you drive us and you can come along. So, I did. I drove. I drove out, and it was, um, Wendy and Lisa were there from Prince and the Revolution.

Yeah., and Wendy, I think Wendy or no, Lisa Coleman has got a twin, so she was there as well. So there were sort of two Lisa’s and then there was Lol Crème.

James Hazell: They are big mates.

Matt Porter: Stephen Howe from, Yes. Was there, there was a few other people’s, Seal was meant to be there, but he didn’t come. Um, same record label. Of course. Yeah. He was, yeah, he was time. Uh, yeah, it was, it was, it was

James Hazell: It was a great night that was?

Matt Porter: Day. Yeah, a whole day thing. Yeah. Well, playing table tennis in the recording studio and played pool and snooker.

There you go.

James Hazell: Final song from Frankie goes to Hollywood with the genius of Trevor Horn behind it and Matt Porter on the mix tape. Great to speak to you, Matt. We’ll speak soon. Thank you.

 

Gadget Man – Episode 152 – Hyundai Drive Different Test – Radio Interview

This week I travelled to London to take part in the Hyundai Drive Different Test. In my previous post, I provided details on the thinking behind this initiative.

Today, I spoke to James Hazell on BBC Radio Suffolk about my experience and what I think made driving each car different.

Listen to the stream above and view the cockpit videos below to see some of what I experienced during the day.

Hyundai Drive Different Results for Matt Porter
Hyundai Drive Different Results for Matt Porter

 

 

The Gadget Man – Episode 148 – Better Late than… Matt got cut off, Three was down, Vodafone had billing problems and Samsung’s Fingerprint Sensor was bust

Yikes!!! From a few weeks back! Here is Episode 148 where I spoke to James Hazell about Three, Vodafone and Samsung… Oh, I also got cut off from Facetime during the conversation.

All the issues are resolved now, but it should make informative listening.

From Thur 18th October 2019

Image Credit: By comedy_nose under CC BY License

 

4 Website Traffic Hacks You Need Right Now

Content is called the king of driving website traffic. Every business owner needs to do whatever it takes to pushing as may visitors to their websites as possible. Content is the king, but website traffic is the queen. Without increasing engagement on your website, your brand needs to have strategies in place to drive traffic to the site. With that in mind, let’s take a look at four hacks that you need right now to drive your web traffic and increase your engagement.

Apple Desk iMac Macbook

Go For Keywords

Google AdWords is one of the advertising platforms that helps to drive targeted traffic to your website. Traffic is excellent and all, but if your numbers are made up of people who aren’t bringing any value to your website, then what’s the point in all the numbers? You want your traffic to be relevant and targeted to your niche, which means that you need to have a good solution. That solution is in your keyword usage. Your products and services need to be in front of your audience so that when they are typing in the keywords, they will ping to your website. Optimize your campaign beyond your keywords and phrases to ensure that you show up in the Google searches for your audience. When you can be found, you attract the right people.

Eye-Catching Content

Visual content is so much more than just blogging. Vlogs and videos are the way to go to ensure that your business is getting the right people and the correct information out there to those people. The Movavi Video Editor crack can help you to edit your videos in the right way and with the right software, you can create excellent content that people want to see. Building your audience takes time, and you want to increase your engagement, but social media can be a sea of noise. Post where your content will be relevant to the audience and don’t be afraid to upload old content, too.

Cross-Promotion

Did you know that Pinterest is more than just a space to pin fun ideas? You can use it to promote your content and drive the traffic for targeted traffic to your website. The key to Pinterest working for you is to cross-promote. So, pin the content of other users to your boards, share your own content, and choose to save from a website rather than uploading an image.

Get Those Backlinks

If you have links to your websites from other sites, you can be found that way by new visitors. When you link on a tech blog to a site that you can buy a gadget from, that’s a backlink. It’s a very overlooked way to market yourself, but if you include your backlinks with influencers in the same industry as you are, you can get a much bigger following.

You need to have as many strategies in place as possible to target your audience and bring in as much revenue as possible. Optimize your strategy, and you’ll bring in that traffic.