A London-based start-up brand propelled by lockdown creativity, ‘Smart Screen’, has launched a revolutionary, antibacterial cleaning cloth designed to ensure phones and tablets remain box-fresh.
‘Smart Screen’ is a designer cleaning cloth and pouch tailored to neatly fit into any pocket, heavier weight than most microfibre glass cleaning cloths making it easier to handle. This premium product has been specifically manufactured with the current heightened awareness of cleanliness in mind, with a silver ion antibacterial liquid treatment applied during the weaving process. The ‘Smart Screen’ boasts a durability that ensures antibacterial properties lasts for up to 15 washes.
This lifestyle accessory, though produced predominantly for phone and tablet use, can also be utilised for reading glasses or camera lens cleaning thanks to its’ versatility. Created for a mass-market audience, the cloth fits into any everyday scenario – from removing screen smears before entering a meeting, eradicating dirt picked up from the bottom of a handbag or getting rid of greasy finger marks on the family-shared tablet.
‘Smart Screen’ CEO, David Sant explains: “As a serial entrepreneur and businessman I’m always looking for opportunities to spot gaps in the market and bring a concept to reality. During the lockdown, I have been reminiscing back to being on busy commuter trains with everyone staring at their phones then cleaning them on jeans, jacket sleeves or a handkerchief. It strikes me that now more than ever we have a requirement for ourselves and a duty to others to live in a more clean-conscious manner. I’m proud to bring such a high-end yet accessible product to market to meet a new wave in demand.”
The Smart Screen is presented in neat boxed packaging and is available for purchase in six different colours (Navy Blue, Saffron Yellow, Slate Grey, Powder Blue, Polar White and Camel Brown) retailing at £9.95 each
Pioneering cordless vacuum cleaner brand, ROIDMI, has launched a powerful flagship cordless vacuum cleaner with proven antiviral/antibacterial technology and a wealth of class-leading features. The RS60 builds on the multi-award winning X20, retaining Scandinavian inspired design and innovative clip-on water tank for simultaneous vacuuming and wet-wiping on hard floors, while adding more power, longer run times and 6-layer micro-particle filtration to capture 99.9% of pollen and dust particles.
It’s colour OLED display shows functions such as power level, battery remaining, filter alerts and even calories burned while cleaning. These features are backed up with a high-power 120000rpm digital motor, automatic headlights on the main floorhead, smart features via a Bluetooth connected app, and the unique aesthetic with its 270-degrees handle that has already secured ROIDMI six International Design Awards.
The RS60 adds a patented ZiWei Novoron ION antibacterial sterilising system within the brush roller, dust separator and filter system to help eliminate bacteria and other biological pathogens on contact. ZiWei technology is a joint venture between ROIDMI Labs and two Japanese tech-giants, Toagosei and Toray, and is the result of three years of research and development.
The technology builds on the proven antimicrobial and antiviral properties of silver ion nanoparticles (NCBI white paper) that the trio of companies has developed into a long-lasting surface treatment for the vital air-contact points of the RS60 cleaner. The final stage filter is a Toray H11 filter cartridge, more commonly used in home air purifiers, extensively treated with the Novoron ION antibacterial technology. The result is exceptionally clean exhaust air that has passed through multiple stages of antimicrobial treatment and filtration to improve the quality of the air around the home.
For homes with hard floors, the RS60’s magnetic clip-on water tank and wet mopping attachment have been upgraded to improve capillary wetting action, and an Ionic antibacterial coating now reduces potential mould growth in the reservoir tank when stored. The system magnetically clips onto the RS60 floorhead, allowing you to vacuum and wet-wipe with its microfibre cloth in one action – halving the time it takes to clean tiles, laminates, marble and vinyl floor coverings.
Answering customer feedback from the X20, the new ROIDMI multi-surface roller brush has been designed to clean all floor types without swapping brush rollers between carpets and hard floors. The soft textile surface of the roller along with the V-shaped brush fibres offer 30% higher pick-up rate than traditional brushes, as well as being quieter to use and gentler on hard floor surfaces. The floorhead has been designed to comb the roller brush as it cleans, ensuring pet and human hairs are drawn into the bin and do not get tangled around the brush. The roller material has Nanoscale Hydrophobic fibres that resist water and stains, even when you are using the wet mop attachment.
Light and long-lasting
The RS60 is extremely lightweight at just 2,7kg and can be used as a stick cleaner, handheld vacuum or with its flexible hose and selection of tools to clean every corner of your home. The powered mini-brush / mattress brush tool is ideal for carpeted stairs, upholstery and beds, with its concentrated suction and high-speed brush roller designed to effectively lift dust, dust mites and pet dander from soft surfaces. The Air-X 2.0 8-cyclone dust separation system and 6-layer filtration system ensures these particles are captured in the bin and not blown back into your room. The 0.55l bin offers one-touch emptying to minimise dust exposure from start to finish.
ROIDMI’S largest capacity BMS-X battery system is standard on the RS60, delivering over an hour of cleaning (70 minutes) on a single charge. The high-power mode offers 40 minutes runtime and the Max mode over 10 minutes of cleaning at a potent 150W / 26500Pa suction pressure. The BMS-X battery uses premium LG and Samsung cells, allowing ROIDMI to offer an exceptional two-year battery warranty.
Accessories, guarantee, availability
The wall-mounted magnetic dock is a neat addition to the RS60, combining simple charging with a sophisticated storage system. The dock comes with a peel-back sticky pad or can be mounted to tricker surfaces with screw fixings as required. Each RS60 comes supplied with a selection of tools and accessories including the main floorhead and magnetic detachable water tank module, powered mini brush tool (mattress brush), crevice tool, dusting brush, extension tube, extension hose and pet brush. The machine is complete with washable microfibre pad for wet cleaning, washable filters and a floorhead cleaning brush.
The RS60 has an SRP of £579.99 and come with a five-year motor guarantee as standard, with a two-year warranty on the battery. The ROIDMI RS60 is available now from Harrods, Selfridges, Amazon and Euronics independent retailers